Celebrating 35 years of passion & expertise.

2011 marks Fiorio’s 35th year in business. With over three hundred employees, nine salons, seven spas, an educational facility and a product line, Maurice Fiorio has grown his empire one hair cut at a time.

hero-image-2 copy

Get the hair you should have been born with.

The Fiks is in. Get healthier, shinier, and frizz-free hair from the very first use. This progressive treatment contains keratin and collagen protiens, that will leave your hair more nourished, feel stronger, and behave more beautifully. Buy now

hero-image-3 copy

Refer three, get one free.

Do you refer your stylist or colourist to your family and friends? With three referrals, we will offer you a complimentary service to express our appreciation. Learn More

Headline Image1


We invite you to explore the Fiorio experience in one of our multiple locations throughout Canada. Book Your Appointment

Headline Image1


Enjoy the Fiorio experience in one of our boutique Spa’s throughout Toronto. Your urban destination for stress relief and relaxation. Book Your Appointment

Headline Image1


Our goal in creating The Fiorio Hair Care Collection is to create products that make hair look luxurious, shiny, and healthy.

Buy Now

Our Story

Maurice Fiorio, the man behind the name brand associated with high fashion and high quality began his career in France since 1963. Encouraged by his mother, he began to cut hair at age fourteen, and completed his apprenticeship in a small town in France.

In 1971 he came to Canada in search of a place where his burgeoning career as a stylist could flourish, and Toronto became his home. After only a few days here he was hired at a small salon downtown, where he worked as a stylist for five years.

In 1976 Mr Fiorio went out on his own and opened the first FIORIO salon at Yonge and St Clair. He saw an opportunity to offer clients a better salon experience. His greater understanding of fashion, beauty and business gave him an edge over the existing competition.

Read More